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Traditional marketing strategies like using promotional products and print materials are a great way to promote your business, stand out from the competition, and get your audience to remember you. But, in the wake of climate change and the push toward sustainability, should we be rethinking all this use of paper and plastic to market […]

There are certain things that should be top of your to-do list when starting up a new business. You’ll need a brand logo and a company website, strategies for winning your first customers or clients, business cards to hand out at networking events, an office space if you need one, plus various other things. One

Promotional products play a vital role in marketing and brand promotion. These tangible items not only create a lasting impression on customers but also serve as a constant reminder of a brand’s presence. With a diverse range of options available, businesses can choose promotional products that align with their target audience and marketing objectives. In

In today’s competitive business landscape, standing out from the crowd is more important than ever. To capture the attention of your target audience, you need unique and eye-catching advertising materials that reflect your brand’s identity. That’s where Custom Advertising comes into play. As a leading provider of customized advertising solutions, Custom Advertising offers a wide

In a digital world, there’s still something powerful about word of mouth. Statistics consistently show that people trust recommendations from their friends and family more than they trust advertising and other communications from brands. Even reviews and recommendations from strangers online can be more believable and trustworthy. How can you use these facts to the

When you’re giving close friends, family members, or your partner gifts multiple times a year, it can become hard to know what to get them. You want it to be personal and meaningful, but also something that isn’t just going to be forgotten about at the back of a drawer. One way to add a

Promotional products are ideal for getting your brand out there and in the hands of people you want to remember you. But those products have to be useful to the recipient to maximize your brand’s exposure, so it can be helpful to keep up with the trends of promotional product marketing. Here are a handful

Are you, your staff, or your customers eager to get in shape? Whether it’s a sport, home workouts, outdoor runs, or going to the gym, there are lots of products that can help on your fitness journey. If you want to promote your brand while you workout or share fitness gifts with your customers and

Branded pens are a classic freebie at business conventions and similar events. They’re useful, too, as you often find yourself looking for a pen at home or in the office when you need to note down a phone number or an important message. However, they’re not the most exciting promotional product. Everyone gives out branded

When it comes to promotional products, it pays off to make them useful items that your clients will appreciate and keep around. This summer, why not prepare for back to school season with branded products for college students? If your customers include college students or parents of college students, then these will be a big